Foodsmart

I created this company’s logo animation and many posts for their various social media platforms. This online dietitian service was one of our clients during my employment at Lightborne in Cincinnati, Ohio as an Animator + Designer and I played a key role in Art Directing our approaches.

Motion Design, Art Direction, Social Media, Strategy

Logo Animation

Empty white background with no discernible objects or details.

Social Media Posts

A promotional graphic with a dark green background featuring white abstract geometric patterns, a light green rectangle with rounded corners containing the text 'Eating well, made simple.', and the Foodsmart logo in the bottom right corner.
A green and light green banner with cartoon vegetables and food characters, including a lemon, cucumber, carrot, blueberry, tomato, avocado, takeout container, eggplant, lettuce, and taco, all smiling and standing in a line.
A cartoon illustration of a happy takeout container with arms, legs, and a smiling face, containing noodles and chopsticks. Above it, a message reads, 'Find a Registered Dietitian that will still let you be you.'
Cute cartoon illustration of a happy takeout box with a face and arms holding chopsticks, next to a smiling sushi roll with a face and arms, against a light green background with text that reads 'Dietitians that don't cancel your take out nights.'
A motivational poster with cartoon vegetables and a humorous message about change and taking small steps, featuring a cartoon pea pod, carrot, and avocado.
A graphic with a light green background and three cream-colored circles in the top right corner. In the center, a large irregular cream-colored shape contains the text 'Self care starts with your food' in bold green letters.
A promotional graphic with a green patterned background and a white central text box. The text asks, 'What have you done for you lately?' and promotes consulting with a registered dietitian, with the Foodsmart logo at the bottom.
Assorted snack box containers with sandwiches, grapes, cheese, nuts, cookies, blackberries, and vegetables on a yellow background.
Green background with the quote: "What've you done for yourself lately?" in bold and cursive fonts, with a small light bulb icon at the bottom.